Adidas Forecast Shock: 2026 Profit Cut Sends Shares Tumbling
Is the sharply lowered Adidas Forecast just a bump in the turnaround story or the start of a longer de-rating? Adidas AG: Why the Market Punished a Seemingly…
adidas AG, together with its subsidiaries, designs, develops, produces, and markets a range of athletic and sports lifestyle products in Europe, Greater China, Japan, South Korea, Latin America, North America, and internationally. The company offers footwear and apparel, as well as accessories and gear, including bags, balls, sunglasses, and fitness equipment under the adidas brand; golf footwear and apparel under the adidas Golf brand; and outdoor footwear under the Five Ten brand. It sells its products through its own retail stores, mono-branded franchise stores, shop-in-shops, joint ventures with retail partners,…
| Quarter | Revenue | YoY | Net Income | EPS (dil.) | YoY | Gross Margin | Op. Margin |
|---|---|---|---|---|---|---|---|
| Q1 2026 Mar 2026 | $6.59B | +7.1% | $482.0M | $2.72 | +13.3% | 51.1% | 10.7% |
| Q4 2025 Dec 2025 | $6.08B | — | $81.0M | $0.46 | +309.1% | 50.8% | 2.7% |
| Q3 2025 Sep 2025 | $6.63B | — | $461.0M | — | — | 51.8% | 11.1% |
| Q2 2025 Jun 2025 | $5.95B | — | $369.0M | $2.07 | — | 51.7% | 9.2% |
| Q1 2025 Mar 2025 | $6.15B | — | $428.0M | $2.40 | — | 52.1% | 9.9% |
Data from Yahoo Finance. YoY compares the same quarter of the prior fiscal year.
Is the sharply lowered Adidas Forecast just a bump in the turnaround story or the start of a longer de-rating? Adidas AG: Why the Market Punished a Seemingly…